Orange Tree Home Hyderabad

Client:

Orange Tree Home

Year:

Designed and put together Orange Tree Home's 33000 square foot interactive showroom for their Hyderabad launch.

The purpose of the showroom was to provide the domestic market with an opportunity to interact with the contemporary lifestyle brand. The interior featured colours that complemented the brand values and the furniture line, which proved to be quite popular on Orange Tree's e-commerce platform.
Decisions on the spatial design were carried out whenever additional information about their market analysis was obtained.

Each furniture display area has a unique concept that corresponds with the history of the collection. Additionally, a shelf of decor items was made, which functioned as a gentle partition between the furniture and the décor items they specialise in.

We set up a dedicated lighting display area in the store with between 200–300 lighting installations. With consideration for the space's flexibility to accommodate the client's future innovative designs at any moment.